Today, Cuppone is recognised as one of the world’s leading manufacturers of high-end professional pizza ovens. The Italian brand has built its reputation by combining expertise, innovation and advanced technology while maintaining a strong family spirit. Since its beginnings, Cuppone has continuously developed new solutions for pizza professionals, becoming a major name in the industry over the decades.
The Cuppone story began in 1963, when brothers Lorenzo, Luigi and Paolo Cuppone founded the company in Italy. From its earliest years, the business specialised in manufacturing equipment for pizza preparation and baking.
Driven by a constant desire to innovate, the company quickly developed new solutions that would significantly change the way pizza professionals worked. Over the decades, more than 500 equipment models were created, helping Cuppone establish a strong reputation in many countries around the world.
Today, the company remains under the leadership of the founding family. New generations continue to develop the brand while preserving the values that have shaped its success: quality, innovation, reliability and a passion for pizza making.
Research and development have always played a central role in Cuppone’s history. Several innovations patented by the company have contributed to improving and transforming the working methods of professional pizza makers.
Cuppone developed and patented the PizzaForm, a machine designed to press pizza dough into a perfectly round shape with different thicknesses and diameters. Even today, the company remains the only manufacturer offering PizzaForm in two electric versions designed to meet the needs of professional pizza makers.
The company introduced the Rotoforno, an automatic machine capable of dividing dough into portions before shaping each dough ball evenly. This innovation was among the first solutions of its kind specifically designed for professional pizzerias.
Cuppone became one of the first manufacturers to integrate an electronic system for managing oven temperature and baking.
This technology made oven settings easier to control while helping ensure consistent and even pizza baking. Over the years, these electronic control systems have continued to evolve and remain an important feature of the brand’s professional ovens.
Cuppone launched its first gas ovens specifically approved and designed for pizza baking, giving professionals an additional alternative to traditional electric and wood-fired ovens.
With the Evolution range, Cuppone introduced a new generation of pizza ovens designed to simplify operation, reduce energy consumption and meet the demands of modern pizzerias.
The range helped establish a new approach to professional pizza baking by combining technology, performance and ease of use.
For more than six decades, Cuppone has continued to invest in innovation in order to develop increasingly efficient and advanced equipment for pizza professionals.
The company regularly improves its electric pizza ovens and develops new technologies designed to meet the changing requirements of pizzerias around the world.
Among its more recent developments is the King of Napoli, an oven specifically designed to quickly reach the high temperatures required for authentic Neapolitan-style pizza.
Capable of baking a pizza in approximately 60 to 90 seconds, it recreates the extremely high-temperature baking conditions traditionally associated with Neapolitan pizza while offering the control and convenience of modern professional oven technology.
Cuppone relies on integrated production facilities and specialised teams dedicated to designing and manufacturing professional pizza equipment.
Each machine is developed to provide professionals with precise baking control, reliable performance and ease of use.
The company continues to focus on manufacturing quality, innovative technology and compliance with demanding professional standards in order to deliver consistent results.
Cuppone equipment can be used for a wide variety of pizza styles, from traditional pizzas to Neapolitan pizza and other speciality products.
Pizza professionals choose Cuppone for several reasons:
Over the decades, Cuppone has established itself as one of the leading names in the professional pizza oven industry.
Thanks to its numerous innovations, the quality of its equipment and its continued commitment to research and development, the Italian manufacturer continues to support pizza professionals around the world with solutions combining tradition, performance and modern technology.